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Digital Media Planner and Buyer

Job Description

As a media buyer, you’ll play a key role in ensuring that advertising and promotional campaigns reach the highest number of people in your target audience at the lowest possible cost

Key Responsibilities and Accountabilities

  • Create and manage social media content.
  • Help identify target audiences and plan media campaigns.
  • Optimize plans and budgets according to the best media mix.
  • Prepare schedules and adjust when needed.
  • Experiment with new platforms and channels.
  • Ensure ads are creative and displayed appropriately.
  • Monitor costs and return on investment (ROI).
  • Report to digital Marketing team leader
  • Responsible for design and execution of integrated digital media campaigns.
  • Analyzing business performance with the help of digital tools and reports.
  • Developing performance campaigns on Facebook / Instagram and Google.
  • Generating Leads campaigns (s) through a different platform (s).
  • Setting digital campaigns on Snapchat and Twitter and Tiktok.
  • Monitoring digital campaigns on different platforms.
  • Producing keyword analysis and research.
  • Providing competitive analysis and research.
  • Providing competitive analysis and media reporting.
  • Producing digital campaign execution and reporting.
  • Creating media plans and media strategy.

Professional Skills

  • Digital media planning and buying experience.
  • Manage Social Media Platforms experience.
  • Social Media Strategist using social media for brand awareness and impressions
  • Excellent knowledge of Facebook, Instagram, Twitter, Youtube, LinkedIn, and Pinterest.

Apply Now

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